Can’t remember how many times I’ve walked past Story, curiously looked through the window, couldn’t figure out what it was, then walked off. The front door has no name and no indication of what the place is for. A closed/open sign hangs on the door and a wafer thin pizza sits by the window. Peeking through sees two large communal tables, the typical layout of a supper club where you can sit anywhere, next to other people. That sense of privacy is like saying ‘don’t come in if you don’t know me’, so I’ve never dared to enter. Some googling and Twitter showed very little info, they don’t have Twitter, the website doesn’t say much apart from the use of 100% organic ingredients (organic coke tastes funny..like soy lemonade) and they accept cash only.
The unique selling point is the papadom like pizza base. These are so thin, it just shatters into pieces when you try to grab it. Imagine adding toppings onto a papadom, then trying to lift it up and eat without flakes going everywhere. That essentially pushes all the toppings to the middle. No noticeable crust as the whole base had a similar crisps like texture.
Apart from the interesting papadom like texture, the pizza flavours were homey, healthy and rather light. It doesn’t sit heavily on the stomach and doesn’t give that post pizza sleepiness. But these are just not as satisfying as normal pizzas. I want to be able to bite into a crust, feel like I’m eating bread and be able to lift up my pizza to taste all the flavours or even to roll it up!
Service was minimal. Rather than being excited about their restaurant, the vibe was pretty flat where none of the staff explained these unique pizzas, how they were made etc. You basically order quick, eat quick and leave quick.
ROMERO - chorizo, smashed tomatoes, tomato passata, fresh red onion, buffalo mozzarella, mascarpone, rosemary oil & basil pesto
PARMA HAM, SPINACH & GORGONZOLA - parma ham, garlic roasted spinach, buffalo mozzarella, gorgonzola, olives, mascarpone & a pinch of nutmeg*
CHARLIE JONES - spicy sausage, tomato passata, taleggio, parmesan, roasted red peppers, garlic, toasted spices, birds eye chilies & sweet chili sauce
Verdict - 3/5
Food (unique) - 100% organic pizza with a papadom like base is certainly unique and worth trying. The flavours were pretty good, fresh, homey and rather light. However, it wasn’t as satisfying compared to normal pizzas as it lacked that bread texture.
Service (quick turnover) - open 7 days a week from 12pm, simply show up as no booking is required. Only two communal tables are available so everyone sits together, can be really crammed with no space to put coat/bags.
Cost (£19pp) - cash only and all pizzas are priced the same, £16.
Tube: Liverpool St / Old St / Shoreditch
3 Redchurch Street
London, E2 7DJ